Jerry Schaeffer of Ormond Beach, Fla., became A-State sports information director in 1974 and served for 20 years. He was an assistant athletic director for 18 of those years.
He resigned from the university in 1994 to enter ministry work and join what is now Riverbend Community Church in Ormond Beach, Fla. Today he is pastor of communications, membership and senior adults at Riverbend Community Church after previously serving as pastor of education, pastor of evangelism and pastor of ministries.
In addition to leading the SID Office, Schaffer spent several years as radio color analyst for A-State football and basketball games. At various times he also handled football scheduling, game managements, negotiation of radio and television contracts. He managed media relations for A-State athletics highlights including the opening of Indian Stadium (now Centennial Bank Stadium) in 1974, the 1975 football team that went 11-0, the football team’s appearances in the NCAA I-AA national playoffs during the ‘80s and the 1987 NIT basketball game between A-State and Arkansas.
Schaeffer acknowledges the Sports Information Office staff he had during his time, including “loyal and tireless” honoree Gina Bowman, “unpaid full-time assistant” volunteer Phareta Calkin and some 70 student assistants through the years who received partial scholarships to support the office. He routinely recruited university journalism and public relations students to work as assistants.